The Heritage Mfg Rough Rider Rancher is a single-action rimfire rifle chambered in .22 LR / .22 WMR. It works at the range, for small game, or just plinking, and the manual safety makes it accessible to newer shooters. 
 

Key Specifications 

• Brand: Heritage Manufacturing 
• Category: Rimfire Rifles 
• Series: Rancher 
• Model: Rough Rider 
• Caliber: .22 LR / .22 WMR 
• Action: Single Action Only 
• Barrel Length: 16" 
• Overall Length: 32" 
• Capacity: 6 rounds 
• Stock Material: Wood (Laminate) 
• Barrel Finish: Black Oxide 
• Barrel Material: Steel 
• Twist Rate: 1:16 RH 
• Receiver Material: Aluminum 
• Safety Feature: Manual Safety 
• Width: 1.42" 
• Height: 7" 
• Weight: 4.12 lbs 
• Includes Accessories: Leather Sling 
   

Features 

 
The steel barrel is black-oxide finished and rifled at 1:16 RH. At 4.12 lbs with a 16" barrel and 32" overall length, it handles easily in the field. The wood laminate stock gives it a traditional look and holds up to outdoor use. Dual caliber capability (.22 LR / .22 WMR) means you can switch cylinder inserts depending on what you have on hand or what you're hunting. 
 
The revolving cylinder loads and ejects manually, single-action style. The manual safety adds a useful layer of handling security, especially in a training context. 
 

Usage 

 
The rifle is well-suited for small game like rabbits and squirrels, given its light weight and the mild recoil of the .22 calibers. At the range it handles cheaply thanks to affordable rimfire ammunition. Manageable recoil also makes it a reasonable choice for introducing newer or younger shooters to rifle fundamentals.

The Heritage Rough Rider Rancher draws generally positive feedback, with the most consistent praise going to its price and dual-caliber flexibility. Buyers find it a solid entry-level rifle that doesn't demand a large investment.

The .22 LR / .22 WMR cylinder swap is frequently mentioned as a practical feature, giving shooters flexibility across plinking, small game, and target work. The lightweight build gets good marks from users who carry it in the field for longer periods.

Controls are straightforward, which newer shooters appreciate. Accuracy at typical rimfire distances is considered satisfactory, and several users note that consistent ammunition selection improves groups.

On the critical side, some reviews flag build quality as a notch below more expensive rifles. Occasional finish inconsistencies and parts that feel less solid are recurring complaints. Customer service experiences are mixed: some owners report smooth warranty interactions, others mention delays. Overall the consensus is that for the price, the Rancher delivers reasonable performance, with the understanding that it competes in the budget segment.